By Sarah FuhrmanSource: The Wall St Journal/Getty ImagesBy Sarah F.
FuhrmenPhoto via APAmazon is building a cloud-based marketplace for sellers that uses sem-based search algorithms, but it is also working to make it easier to create custom search terms for consumers.
Amazon, Google and other companies are experimenting with a sem-powered platform, Semantor, which allows businesses to create and sell search terms that look similar to those of search engines.
In addition to sem-focused search terms, Semantic Search, the Amazon platform’s own search engine, also lets sellers create customized search terms and to use them for advertising.
The Amazon marketplace was first launched last year as part of the new Semantors search engine.
It was supposed to be a way to offer consumers more flexibility in the way they search for products and services.
Amazon declined to discuss how much Semantic search would cost and how much users would pay for it.
Semantoras goal is to make sem-driven search as accessible to consumers as possible, said the company’s director of consumer insights, Jeff Gartensteiner.
Amazon said the new search engine would be available for “small- and medium-sized businesses and other businesses that need the ability to quickly create custom queries for the Amazon marketplace.”
The company said SemanticSearch was built on top of its Semantora search engine and the Semantori search engine it owns.
SemanticSearch’s core technology, which is based on Amazon’s Semantorm database, will be integrated into the SemanticWeb platform, the company said.
“The Semantic-Web platform will offer users access to a range of powerful Semantic tools including SEM-based queries and content search,” Amazon said.
The Semantoresearch engine will allow businesses to build custom search queries and create content for Amazon’s ecommerce products, Amazon said in a blog post on Thursday.
SemanticQuery will allow users to add content to Amazon products.
Amazon also said it is developing SemanticAnalytics, a search tool that will allow merchants to identify what content is important for customers and how consumers search for the information.
Amazon, which owns the video site Vimeo, is also experimenting with its own search tool, Semmatic, that can be used in the Amazon store.
The new Semmatic tool is similar to Semantic and allows businesses a way of identifying what’s important for consumers and what to include in their product pages.
Semmatic is available for a limited time, with a one-time free trial, Amazon stated in a press release.
The new search tool and the sem-search engine are available for both free and paid users, Amazon added.
Gartensteiners team is building SemanticTools, which will allow developers to add new search terms to Amazon search results.
The Semantic tool will also allow companies to build content-specific search queries, allowing businesses to provide product pages with additional search options, and provide content-related search queries to consumers.
SemanticTools will be available in the next couple of weeks, Gartensteins team said.